Be a Child's Champion

Brand Experience Specialist - Marketing (Full Time, Day shift)

MARKETING AND ADV Miami, Florida Requisition ID 27968

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Description

Job Summary

Serves in a supporting role in brand management. Coordinates the listings and content accuracy for all online and offline directories such as Yellow Pages, YP.com, Google, Yelp, etc., and the physician referral system. Assists with online reputation monitoring for Nicklaus Children's Health System entities, manages the content and messaging for messages on hold and auto phone attendants, and ensures the primary Nicklaus Children's Health System Physician directory is up to date. Coordinates hospital and health system historical archives, serving as an essential resource in the development and coordination of milestone celebrations for the organization.

Job Specific Duties

Assists in tracking performance for all paid directories/listings via periodic auditing of each known source. F: Monthly/ T: 0.5 hours R: Individual
Monitors online reputation management for NCHS entities via various monitoring tools used i.e. Review Trackers platform, following established customer service resolution standards/protocol with PGR. F: Daily/ T: 1 hour R: Individual
Maintains health system online directories ensuring accuracy of content, grammar and style. F: Daily/ T: 1 hour R: Individual
Upholds branding and leverages current campaigns in marketing efforts. F: Daily/ T: 0.5-hour R: Individual
Develops scripts and oversees recording for messages on hold system. F: Monthly/ T: 4 hours R: Individual
Reviews, edits (when necessary), and records health system phone auto attendant messages. F: Weekly/ T: 1 hour R: Individual
Assists with social media monitoring. F: Weekly/ T: 0.5-hour R: Individual
Coordinates community directories and online directory ads for health system. F: Monthly/ T: 4 hours R: Individual
Assists with maintaining the history and archives of health system, hospital, and other related entities. F: Weekly/ T: 0.5 hour R: Individual
Ensures all advertised phone numbers are operational and accurately listed. F: Monthly/ T: 4-hour R: Individual
Assists with maintenance of the photo-file archiving system, ensuring any new photos are archived, have appropriate consents, and are uploaded/saved in photo-file archiving system. F: Monthly/ T: 4 hours R: Individual
Monitors accuracy of invoices received for projects as completed and provides confirmation to leader for final approval. F: Monthly/ T: 1 hour R: Individual
Assists with daily processing of online messages received via websites and info@nicklaushealth.org and processes online reputation management alerts received by various monitoring tools used. F: Daily/ T: 2 hours R: Individual
Works on projects, primarily historical documentation, archiving as assigned by leader. F: Weekly/ T: 2 hours R: Individual

Qualifications

Minimum Job Requirements

2 years of experience in Marketing
Prior experience with Microsoft Excel, basic Google Analytics, and audio production software

Knowledge, Skills, and Abilities

Bachelors Degree in in English, Journalism, or Communications preferred.
Ability to communicate effectively in English both verbally and in writing.
Ability to review creative layout.
Ability to manage vendor relationships and its logistics.
Ability to learn appropriate software applications required to complete tasks.
Able to work well under pressure of deadlines.
Knowledge of basic audio editing software.
Resourceful and able to work independently.
Writing, layout, mechanicals, editing, proofing, and interviewing skills.

Job :

Marketing

Department :

MARKETING AND ADV-1000-953901

Job Status

:Full Time

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Joining a new organization can be daunting or overwhelming. But at Nicklaus, your colleagues make you feel welcomed. They taught me to celebrate our accomplishments and band together during challenging times. This is not easy to find in healthcare these days, so I’m grateful to have found an amazing place to work with people and leadership who have my well-being in mind.
Lova Renee Brunson Manager Accreditation & Regulatory

Collaboration leads to success.

Alone we can do so little; together we can do so much. Working together, we find solutions and methods we would never find alone, and at Nicklaus Children’s, we have fun doing it.

Responsibility drives us.

We all take responsibility here – for the children, their families, our work and each other. We meet our responsibilities head on and motivate each other to succeed.

Empower yourself, help others.

Nicklaus Children’s encourages team members to believe in their ability to affect positive change in the world through everything they do with us.

Advocate for the right way.

Advocate for children. Advocate for families. Advocate for yourself. But most of all, advocate for getting the job done right and you will find nothing but success and support in your career here.

Transformation is growth.

At Nicklaus Children’s, change is not to be feared. When you work here, you are always working with the most advanced tools and procedures available.

Empathy is everything.

We expect our team members to have empathy for the patients and families they treat, and in turn, we have empathy for them. We take care of everyone in the Nicklaus Children’s family with competitive benefits and our supportive culture.

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